Project Proposal
National Educators Institute
Learning Management System & Website

The National Educators Institute (NEI) requires a website and LMS to offer online learning resources as part of their service offering to members. This requires the building and maintaining of a Learning Management System (LMS) and accompanying website, the integration of these with an existing Authorize.Net payment gateway, and third-party membership service.


The NEI have specified the use of the Moodle Platform to facilitate its LMS requirements. The NEI has provided a list of requisite functionality that the LMS must provide. Those functions not provided by the platform in its default state should be provided with the addition of plugins readily available. The NEI requires the hosting, maintenance and administration of the LMS and accompanying website.

From the requirements provided, we have outlined the structure of an online application built to provide support of NEI’s primary objectives, whilst ensuring compatibility with future feature requirements and integration demands.

In addition to the primary specification, we outline a variety of administrative and technical support services with which we can ensure the NEI’s technical requirements are met. This outlines an ongoing technical relationship in support of the product and related services.

1. Provide a centralized entity for the professional learning and conversations of Bermuda’s public and private school educators, counselors and mentors

Creating a dedicated social network for public and private educators which integrates directly into a learning management system will present the best opportunity to meet this goal.

2. Provide a platform for professional development, research, social and emotional support

A Social Networking Platform integrated into the Learning Management System facilitates the progression towards course goals in the context of a social setting, allowing educators, counselors and mentors to communicate with one another, share resources, view and share their progress and work together on collaborative research projects.

3. Provide an interface between the NEI and the general public and their market

An informational site providing a place for the NEI to market their message/brand to the general public as well as promote their offerings to their market. A place to post information about events, special offers or anything else intended for wider distribution.



Make it Clear

The better we understand what you need, the faster we can get to work building it.


You fill in our Project Intake Form, answering as completely as you can.


We come back to you with a video call on our Meet platform.


We send you a proposal which outlines our solution.

Make it Pretty

In this phase, we design the front end of your website or application.


We create the foundations and begin work on the design.


You receive a login which you use to view, comment on and approve revisions to the design.


We incorporate your feedback through a series of revisions.

Make it Work

Wiring the front-end to the back-end* turns something pretty, into something pretty useful.


We create the data structures your business logic requires


We integrate these data structures into the application logic and any third party integrations


We invite you and your team to join us in testing your application
*front-end refers to the 'front of shop' that you see when you use your web app.
*back-end refers to the code and systems behind the scenes that makes things work.

Make it Live

We bring your site online and keep it in shape


We set up the production environment and reveal your web app to the world.


We provide your team access to its very own online course on the management of your new application.


We conclude with a review of the product and our services and begin our ongoing support package.

Find out more 

Learn more about how our company operates and how we offer enterprise level support to international business

Site Outline

Proposed Site Map

There are two applications outlined below.

An informational website, allowing the NEI to communicate with the public, accept enquiries and memberships, and accept leads from marketing strategies employed by the organization.

Secondly, there is a Moodle Platform, which provides the application on which the NEI will deliver it's core services to it's users and members.

The Moodle Platforms specifiations have been outlined by the NEI.

Site Section: Informational Public Website

The informational Public facing website provides:

  • Information on the NEI and their team
  • Course offerings
  • Professional Learning Standards
  • The NEI's mandate

It will provide the following functionality for the NEI:

  • Generate subscriptions for the NEI’s Digital Courses and Live Webinars
  • Accept Newsletter/Email subscriptions
  • Provide a contact form/information for the public to reach the NEI
  • Provide a directory of resources/links for the public and members
  • Provide access to restricted content for members.

Page Outlines

Landing Pages

The purpose of the landing page is to convert visitors into clients/customers. They are typically designed with a single focus or goal. In conjunction with a robust marketing strategy/campaign, landing pages allow an organization to maximize ROI on marketing dollars. When a prospect clicks through your advertisement or promotional link, they’ll have certain expectations for the post-click landing page, it is important that marketing material is consistent and messaging remains clear between the landing page and the medium used to bring visitors to the site.

NEI marketing would be most successful by using a dedicated landing page for each campaign it employs to maximize user acquisition for its platform.

Home Page

The homepage welcomes your visitors to your site, tells them what you want them to do and allows them to explore your site in more depth. The homepage will introduce visitors to your organization's values, its unique selling proposition and goals. The more effectively this information is communicated, the more likely visitors are to convert.

The NEI provides professional services for educators. It aims to upskill and improve the efficacy of educational organizations through its learning platform and suite of member resources.

Communicating the value of membership to individuals and organizations is the primary goal of the homepage.

Professional Learning Standards

This section of the site explores each of the Professional Learning Standards. It provides a broad overview of the core topics, and allows visitors to explore each section to a greater depth. This section of the site will use a great deal of the content already provided by the NEI to communicate the information as clearly as possible.

About Page

The About page is your organization's opportunity to expand on the values and unique selling proposition outlined to visitors in the homepage, it also serves as a place for the NEI to communicate who they are, what their organizational mandate is, how they plan to implement it and why this matters to the public/market.

NEI Membership

Outlines what membership to the NEI entails, the services offered, the benefits of membership, the course's members have access to, how membership has benefited clients, and what the associated costs of membership are.


Frequently Asked Questions are posted here and updated by the team as needed. This provides value to visitors and cuts down on administrative overhead. This page will support visitors asking questions directly.


A basic contact form allowing the NEI to receive enquiries or answer questions asked by their visitors.


This page provides the NEI a section to outline events, updates or press releases which need to be available to the public.


The core service offered to NEI Members is access to a suite of tools to further professional development. The Moodle Platform has been chosen to facilitate this as it is familiar to the core userbase and provides a robust industry standard offering allowing the NEI the tools required to deliver this core business service and the confidence to be able to expand their service offerings to meet the needs of the market into the future.

Administrative Services

An outline of supportive & technical services to assist National Educators Institute in fulfilling its mandate
Analytics Solutions
Track web traffic through the site,
Record number of hits each document/link receives
Sources of incoming traffic etc.
Email Management
Provide Secure and reliable Email Services to the Client
Ensure Mail server scales to avoid users running out of mail space
Web Site Hosting
We provide a full suite of comprehensive IT solutions including:
Daily Backups
Weekly Server Imaging
Update Management
Server Updates
Security Scanning
SEO Monitoring
Analytics Reporting
Uptime Monitoring
Easy Updates
We strip out unnecessary interfaces, allowing clean access to relevant sections. This ensures team members have an easier time, reducing frustration and increasing efficiency.
Learning Resources
We provide video tutorials and dedicated, annotated documentation outlining the usage of various functionality.
File Hosting
Provide the Client with Secure File Hosting to contain and manage the uploaded submission of various third parties to the site.
Third Party Integration
We have years of experience integrating our web applications with third-party application logic


The table below indicates major milestones, deliverables, timing, and investment for each phase of the project.
 Ice Breaker Ltd's payments terms are 50% due upon contract execution and 50% due upon satisfactory completion of the work.
Project Planning & Administration (PARTIALLY COMPLETED)
  • Contract Approved
  • Kickoff Meeting
  • Content Analysis
  • Competitive Analysis
  • Findings and Recommendation
Pre Development
  • Compile design assets, copy, photography
  • Review and approve copy for page sections
  • Review brand-relevant photography and approval for relevant asset licensing.
  • Register Domains and manage Domain Name Server records:
  • Set up email server and MX DNS records
  • Provisioning of Development Server
  • Set up Design Collaboration Platform
Development on Pre Production Server
  • Scaffolding of relevant templates and data structures as determined by site specifications.
  • Development of backend interfaces for the administration of templates via Content Management Solution.
  • Integration of Design Assets & Copy with the template files.
  • Testing of Base Functionality - Client representatives are invited to test the site
  • Establish areas where UI can be adjusted to ease use cases
  • Establish any additional Learning Resources required to ease the use of the product
  • Final Review of Product & Services - Client representatives should establish whether there are features or functionality improvements that would further the organization's goals.
  • Deployment of the service into a production state, making the product available to the public.
Technical/Long Term Support and Ongoing Development
  • Server administration and maintenance services are ongoing.
  • Administration and maintenance to be charged at an hourly rate ($120/hour) as required.
  • Monthly reports on usage, analytics data, and maintenance logs are standard.
  • Any findings from the Final Review which are to be implemented constitute a further expansion of scope and can be accommodated at such time as necessary.
  • We offer Long Term Support packages that ensure in the event our firm is unable to provide hosting/administration support that you can migrate your product to another service provider with minimal service disruption.
  • Build out the Learning Resources and provide documentation and access to the organization.
  • Provide initial Analytic and Administrative Report of the site

Estimated Costs

Development Costs
Based on the above Scope of Service, specified in the Site Outline and Administrative Services sections, Ice Breaker Ltd is able to deliver the above services and solution to National Educators Institute at a cost of: $11,000*, inclusive of the production of Educational Materials as outlined in the Administrative Services.

The estimated costs are inclusive of the development of both the Moodle Platform and NEI website.

We anticipate initial maintenance costs to constitute the majority of the outlay as the platform adjusts to user demand and as requirements are adjusted. There are a number of factors that will contribute to these costs, principal amongst them is the adaptation of the platform to new plugins and potential feature expansion.

Administrative maintenance and developer support is billed at $120/hour. On the assumption that the requirements as outlined are taken as the defined scope of work, we estimate maintenance for the first quarter of operations to be between $800 and $1,200.

Hosting is inclusive of our standard administrative functions as outlined below. Should the platform require it, more resources will require provisioning which will necessarily increase these expenditures. From our independent research, we suspect this will not be necessary.

*Ice Breaker Ltd's payments terms are 50% due upon contract execution and 50% due upon satisfactory completion of the work.
Mail & File Hosting
File Hosting and Mail services start at $200/annum and include
Up to 5 mailboxes
75GB for emails
30GB for files
Full mobile sync support
Application Hosting
Our IT administration and Hosting Fees are $700/annum for the Moodle platform and $240/annum for the website. and include:
Daily Backups
Weekly Server Imaging
Failproof Update Management
Server Updates
Security Scanning
SEO Monitoring
Analytics Reporting
Uptime Monitoring
Contact Us
If you have any questions  or wish to provide any feedback on the contents of this Proposal please contact us below or via email:

We make Pretty Useful Things

Let's work together
Copyright © 2012 – 2024 All Rights Reserved
crossmenu linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram